Growth of Tourism in the year 2013:
Foreign Tourist Arrivals (FTAs)
Despite negative signals from the global
economy, the number of foreign tourist arrivals in the country in 2013 showed
an increase of about 4.1 % over 2012. During the period January- December 2013,
68.48 lakh (Provisional) tourists visited India against 65.78 lakh in 2012.
Foreign Exchange Earnings (FEEs)
Foreign exchange earnings from tourism
in rupee terms during 2013 were Rs.1,05,836 crore (Provisional) with a growth
of 12.0% over the same period in 2012.The foreign exchange earnings during 2012 was to the tune of Rs.94,487 crore.
from tourism in terms of US$ during January to December 2013 were US$ 18.133
billion with a growth of 2.2%, as compared to US$ 17.737 billion with a growth
of 7.1% during January-December 2012 over the corresponding period of 2011.
Domestic tourism continues to be the
main contributor to the sector providing much needed resilience. The domestic
tourist visits during the year 2012 are estimated to be 1036 million
(Provisional), showing a growth of 19.9% over 2011
Infrastructure development holds the
key to India’s sustained growth in the tourism sector. Therefore, the Ministry
of Tourism has been making efforts to develop quality tourism infrastructure at
tourist destinations and circuits. Ministry has sanctioned Rs. 4090.31 crore
for a total number of 1226 tourism projects, which includes projects relating
to Product/ Infrastructure Development for Destination and Circuits (PIDDC),
Human Resource Development (HRD), Fairs and Festivals and Adventure & Rural
Tourism for infrastructure augmentation.
The Ministry has launched a scheme for
development of nationally and internationally important destinations and
circuits through Mega Projects. So far, 71 mega projects have already been
identified out of which 53 projects have already been sanctioned till
30.09.2013. The mega projects are a
judicious mix of culture, heritage, spiritual and ecotourism in order to give
tourists a holistic perspective.
Broad Basing Of Hospitality
In order to meet the huge skill gap in
the hospitality industry, the Ministry has adopted a multipronged strategy
which includes strengthening and expanding the institutional infrastructure for
training and education. For this purpose, Ministry of Tourism supports creation
of new Institutes of Hotel Management (IHM) and Food Craft Institutes (FCI) in
States besides providing financial assistance for modernization and capacity
enhancement of existing IHMs and FCIs.
The National Council for Hotel
Management and Catering Technology (NCHMCT), the administrative body for the
Institutes of Hotel Management (IHMs) is poised to tie up with Ecole Hoteliere
de Lausanne, Switzerland for the upgradation of curriculum and teaching methods
at all IHMs in the country.
a policy of broad basing of hospitality education, grants were provided to 24
ITIs, 7 degree colleges, 4 Polytechnics, 26 Schools and 14 Universities to
start new hospitality courses.
The Ministry of Tourism has so far
established 21 Central IHMs. 15 State
IHMs have become operational with the financial assistance of the
Ministry. Besides 15 State IHMs are
various stages of completion. 22 FCIs
have been sanctioned so far of which 7 are operational. Besides, a proposal for
grant of CFA to 24 Schools located in States of Delhi, Sikkim and Arunachal
Pradesh is also under process.
Capacity building and employment
MoT pursues its skill development effort
for skilling over 2.8 lakh person during the 12th Plan Period in terms of its
Plan Scheme namely the “Scheme for Capacity Building for Service Providers”.
The major initiatives of MoT under its skill development effort are :
Skill Testing and Certification
programme for existing service providers.
Hunar Se Rozgar Tak programme aimed
primarily at increasing the net benefits to the poor and ensuring that tourism
growth contributes to poverty reduction.
Skill Testing and Certification of
the Existing Service Providers
A programme for certification of skills
of service providers employed in the hospitality sector has been instituted by
the Ministry under which the service providers would undergo a 5-day
orientation, followed by practical test and viva voce. So far the facilities
have been instituted in 21 Central IHMs, 15 SIHMs, 6 FCIs and NITHM. For the
year 2013-14, against the target of 16950, skills of 12430 service providers
have been certified up to 30/11/2013.
Hunar Se Rozgar Tak (HSRT)
special initiative was launched in 2009 -10 for creation of employable skills
amongst youth belonging to economically weaker strata of society in the age
group of 18 to 25 years (upper age limit raised to 28 years in November, 2010)
with the basic objective to reduce the skill gap affecting the hospitality and
tourism sector and to ensure the spread of economic benefit of tourism to the
poor. The programme offers short duration courses of 6 to 8 weeks which are
fully funded by MoT.
New Initiatives of Human Resource
Mid day Meal Scheme of MHRD- training of
Heritage Walk Escorts (Proposed)
Tourist Facilitators Programme
Earn While You Learn Programme
Training of Jail inmates at Tihar Jail
Skin Care & Spa Therapy, Basic Fitness
Training, Flower Arrangements in Hotels & Events
Tour Assistants, Transfer Assistance and Office
Assistants in Tourism Sector.
Skill Certification programme for drivers of
Liberalisation of visa regime:-
Collective landing permits for groups of four and more
for all countries except PR countries notified on 01st April, 2013 to be
operational in 2014;
The provisions relating to two months gap between two
visits of a foreign national to India on a Tourist Visa and Tourist Visa on
Arrival has been reviewed by the Government. It has been decided to lift the
restriction of two-month gap on re-entry of foreign nationals coming to India
on Tourist Visa and Tourist Visa on Arrival.
However, this relaxation does not include nationals of Afghanistan, Maldives, China, Iraq, Pakistan, Sudan, foreigners of Pakistan
origins and Stateless persons.
Conference Visa made as simple as Tourist Visa.
Four new international airports now grant Visa on
Arrival (Hyderabad, Thiruvanathapuram, Kochi and Bengaluru). Goa notified, but not yet operational.
Tourist Visa on Arrival payment can now be made by
credit cards. Earlier it was only to be
paid in rupees.
Earlier visa application form was only in English. Even in Germany a cottage industry developer
who wishes to fill up the form in English have to pay a typical 50 Euros per
form. At least Germans can read the Roman
script. Japanese and Koreans
cannot. Now the visa application is
available in English and several other languages including those in the Roman
Standardization of visa form: Now roughly 55 per cent of the Indian
Missions around the world have a standard visa form. We are trying to move towards 100 per cent
Bank and employment statement is no longer required by
the Indian Mission in Paris.
Even though India has not yet introduced an electronic
visa, at least the application form is now available electronically on the
Earlier every passenger had to fill an Embarkation/
Disembarkation card. Now it will be only
one card either Embarkation or Disembarkation.
More Port of Entries added for
Tourist Visa on Arrival
The Tourist Visa on Arrival facility as
extended to four more airports viz. Thiruvananthapuram, Bengaluru, Hyderabad and Kochi w.e.f.
VOA Scheme becomes popular
The “Visa on Arrival” (VoA) Scheme of
the government has become popular with the tourists. During the period January
to November 2013, a total number of 17,594 VoAs were issued as compared to
13,903 VoAs during the corresponding period of 2012 registering a growth of
26.5%. The number of VoAs issued under the Scheme during January to November
2013 was Japan (5,704), New Zealand (3,349), the Philippines (2,615), Indonesia
(2,400), Singapore (2,070), Finland (889), Vietnam (181), Myanmar (143),
Luxembourg (126),Cambodia (100) and Laos (17)
The total number of approval issued to
service providers of Travel Trade etc., is given below:-
Till 31st December 2012
Inbound Tour Operators
Tourist Transport Operators
Domestic Tour Operators
Adventure Tour Operators
(v) Tourist Police
Ministry of Tourism in consultation with State Governments/UT Administrations
had proposed to set up Tourist Police at prominent tourist spots. The State
Governments / UT Administrations of Andhra Pradesh, Goa, Karnataka, Kerala,
Maharashtra, Himachal Pradesh, Rajasthan, Jammu & Kashmir, Uttar Pradesh,
Delhi, Punjab, Madhya Pradesh and Odisha have deployed Tourist Police, in one
form or the other.
5. Publicity& Events
I respect women campaign:
Ministry of Tourism organized a National Conference of State Tourism Ministers
on 18th July, 2013 in New Delhi.
meeting passed the unanimous Resolution that the Departments of Tourism of all
States and Union Territories will work for ensuring safety and security of the
tourists especially of women tourists.
Ministry of Tourism has also launched a new campaign for the safety of
women titled ‘I respect women’.
International focus on the
1st International Tourism Mart (ITM) was held at Guwahati in January, 2013 to
promote the tourism potential of North-Eastern States of India. The 2nd
International Tourism Mart (ITM) was held in Tawang, Arunachal Pradesh in the month
of October, 2013. The North-East which
was termed as a “Paradise Unexplored” has a huge tourism potential that is yet
to be tapped of its true potential. Ministry of Tourism gives top priority to
promote the tourism sector for having potential to generate massive self
employment avenues. Ministry invited almost 100 international delegates to the
International Tourism Mart held in Guwahati in January, 2013 and in Tawang in
Focus on Bodhgaya:
The Ministry of Tourism, Government of
India, the Departments of Tourism of the Governments of Bihar and Uttar Pradesh
and International Finance Corporation (World Bank Group) have entered into an
agreement to cooperate in upgrading the quality of services and goods provided
for tourists along the “Buddhist Circuit” in UP & Bihar.
Additional Central Financial
Assistance for the State of Uttarakhand:
of Tourism was the first to announce a additional central financial assistance
of Rs. 50 core within two days of the Uttarakhand disaster. The amount of was raise to Rs 100 crore later
on. Overall all Uttarakhand will get
roughly Rs. 195 crore from the Ministry of Tourism this year.
Two new campaigns launched.
India Tourism launched two new
campaigns: an International Campaign called ‘Find What You Seek’ and a Domestic
Campaign called ‘Go Beyond’. These
campaigns were launched at the recently concluded “World Travel Market 2012” which
was held at London. The launch of these campaigns reflects a very important
paradigm shift in our strategy to promote India within the country and abroad.
The ‘Go Beyond’ campaign focuses on promoting lesser known destinations to
domestic as well as international tourists.
Campaign Clean India:
Clean India Campaign has been initiated
by the Ministry of Tourism with the objective to increase tourist arrivals to
the country and to improve quality of services and provide a hygienic
environment in and around tourist destinations across the country.
On the request from the Tourism
Minister, the Oil & Natural Gas Commission (ONGC) has agreed to adopt and
upkeep the environs of Taj Mahal Complex including up gradation of tourist
facilities in the monument. The ONGC will directly fund the aforesaid works
covered under the Clean India Campaign to Archaeological Survey of India.
777 days of the Indian Himalayan
idea is to remind the world that 73% of the Himalayas are in India. The main motive is to attract tourists during
the Indian summer traditionally considered an off-season for India. This is being done to boost hotel occupancy
not only in the Himalayas but also in the towns where the air and rail heads
for the Himalayas are located.
concession has been announced on the climbing fee for climbing these mountains.
Virtual Walking Tours:
has become the first country in the world to give free walking tours. At present they are available for six
towns. Software for another three cities
is ready. Within two years every Indian
state will have one walking tour.
Tours: These have been created for
almost 100 Indian cities already. The
target is 1,000 cities mainly visited by foreign and domestic tourists.
Revamping of Incredibleindia.org website
to help the tourism sector:
From under 4,500 hits a day, now the
website on some days gets more than 50,000 hits on peak days and on all days
more than 18,000 hits.
Google has created a Travel Planner for
200 odd Indian destinations. India is
the only country in the world right now to have a Travel Planner. It has been made by Google. In the past, Google made a planner for Brazil
also. However, that planner is no longer
functioning. By clicking a few important details of what you are looking for
India, you could get a video, several pictures, 360° views and all the relevant
information about that particular place.
Creation of photo bank:
partnership with M/s. Google, Ministry of Tourism has created a photo bank of
more than 2,000 photos about India.
Creation of bank of videos:
a collaboration with Pixel, the Ministry of Tourism has created a small bank of
videos about India; within few months we should have at least three videos
about three every important destinations/monuments in India.
Sound and Light Shows:
is the only country to put its sound and light shows on Youtube in Dolby and
in travel shows
India tourism offices overseas have
participated in the major international Travel Fairs and Exhibitions in
important tourist generating markets the world over as well as in emerging and
potential markets to showcase and promote the tourism products of the country.
For 2013 these include:
Arabian Travel Market (ATM) in Dubai,
ITB – Asia in Singapore,
World Travel Market (WTM) in London,
PATA Travel Mart,
Top Resa (France),
Cannes Film Festival (France)
The Ministry of Tourism, through the
overseas offices participated in major MICE related travel fairs and
exhibitions including IMEX-America 2013 in Las Vegas; and IT & CMA
part of the promotional initiatives undertaken, Road Shows were
organized in important tourist generating markets overseas with participation
of different segments of the travel industry. The Road Shows comprised
presentations on India followed by one-to-one business meetings between the
trade delegation from India and the travel trade in the respective countries.
Road Shows organized in 2013:
Kingdom of Saudi Arabia (Jeddah, Riyadh and
Nordic Europe (i.e Oslo, Stockholm &
Australia (Sydney & Melbourne)
USA (East Coast)
South East Asia ( Singapore, Kuala Lumpur and
USA- (West Coast)/ Canada and China (Shanghai,
Beijing & Gungzhou)
(Hamburg, Dusseldorf, Stuttgart & Munich)
India Tourism Offices in Overseas also participated in Road Shows organized by
Tour Operators/ Travel Agents in their respective jurisdiction.
promotion of Indian Cuisine, which is an integral component of the Indian
Tourism product, support has been extended to Indian Food Festivals by
sponsoring Indian Chefs through ITDC for the food festivals organized in 2013:
INTERNATIONAL COOPERATION DURING 2013
4th INDIA-ASEAN TOURISM MINISTER MEETING
India Joined Global Leaders for Tourism Campaign
25th Joint Meeting of UNWTO Commissions for
South Asia, East Asia and the Pacific and UNWTO Conference on Sustainable
1st Joint Working Group Meeting on Tourism
Cooperation between India and Ukraine
20th session of the UNWTO General Assembly
1st Tourism Working Group Meeting of the BIMSTEC