Dr. Mahesh Sharma, the
Minister of State (I/C) for Tourism & Culture and Minister of State for
Civil Aviation launched the “24x7 Toll Free Tourist Infoline in 12
International Languages including Hindi and English” available on the existing
Toll Free Number 1800111363 or on a short code 1363 at a function
here today. This project is being implemented by the Ministry of Tourism,
Government of India through M/s. TATA BSS who have been associated with the
work after open bidding process. The languages handled by the contact centers
include ten International languages besides English and Hindi, namely, Arabic,
French, German, Italian, Japanese, Korean, Chinese, Portuguese, Russian and
Spanish. A “Live Demo” of this Multilingual Infoline Service in Japanese,
Chinese, Russian and Italian languages was also presented on the occasion. The
Minister also announced that very soon his Ministry will launch an “Incredible
India Mobile App.” to facilitate tourists in a better way.
Addressing on the
occasion, the Minister said that the launching of this Multilingual Infoline
has marked the fulfillment of the promise made to the people by the present
Government for according priority for safety and security of tourists. This
Infoline service will provide information relating to Travel & Tourism in
India to the domestic and International tourists/visitors and to assist the
callers with advice on action to be taken during times of distress while
travelling in India and if need be alert the concerned authorities.
He said that now
Tourists travelling in or planning to travel to India can seek help and
information for a hassle free experience. He said that the calls made by
tourists (both international and domestic) while in India will be free of
charge. The international tourists in India and also international callers who
speak the aforesaid languages will be directed to the call agents proficient in
the respective language.
Shri Vinod Zutshi,
Secretary, M/o Tourism in his address said that the focus will be on IEC i.e.
Information, Education and Communication for the Tourists followed by a
Helpdesk and then safety and security of the Tourists. The website of
Incredible India is also being revived to make it more Tourist friendly. Ministry
of Tourism in order to provide information services to the incoming tourists &
domestic tourists has setup this Tourist info line. This service will primarily
serve those who know very little about India or about travel within India, and
those who do not understand Indian systems and often not even English.
Shri Srinivas Koppolu,
MD & COO of TATA –BSS gave the details of the functioning of Infoline and
how will it be very beneficial for Tourists. Dr. Ravi Kant Bhatnagar, Addl. DG
(Tourism) dwelt upon the need for such a valuable Infoline and informed about
the various aspects of it.